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Get YOUR content to stand out!


Sharing and creating content has become much easier with the use of the internet and its many social networking platforms. So, how can you ensure that YOUR content stands out?

Offer a unique perspective

Try to express and offer something different from what you would expect from the average company, blog, etc. Also, expressing something different from what the average reader might expect on a topic will ensure a unique perspective; and make your content stand out.
DON’T be afraid to say what you truly think – even if this means creating a little controversy, after all people like controversy; something to get them talking about you/your blog.

Be engaging

It goes without saying that your content should be created with one person in mind; your customer. Think quality, not quantity; it’s better to create a couple (or one) blog post per week which are quality and relevant to your audience, instead of creating 5/6 blog posts a week which don’t engage your audience.

One of the most important things to do to get your content to stand out is to… Get found

There’s no point in creating content if your intended audience isn’t going to find it. Make sure you can be found, be searchable. If you’re producing content which is relevant information then you’ll make it easier for search engines to index you; making you more searchable. So, make sure you’re producing the right content for your topic and audience.

An easy way to get found is to be on many social media platforms; Twitter, Facebook, LinkedIn. Linking these accounts to your blog can help you gain more viewers for your blog, increasing your readership and also vice versa; people who follow your blog may go on to follow your Twitter, like your Facebook page and connect with you on LinkedIn via. links on your blog homepage.

So, how do you use your content to be unique, engage and get found? Let me know in the comments section, I’d love to know what you’re doing with content.

Don’t forget to connect with me on my Social media, I look forward to interacting with you on:

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Blogging for beginners


I didn’t start this blog that long ago, however I feel like, for those who may be thinking about setting up a blog (whatever the subject may be), it would be useful for them to get some ‘top tips’. I also thought that I could share some insight and expand on why people start blogs (generic points), did I adhere to the generic points stated, why did I start this blog, etc. etc.

Starting a blog; 10 reasons

  1. To create a “voice” – somewhere you can express your thoughts and opinions with like-minded people. This is an obvious reason to set up a blog, but it’s probably also one of the best reasons, because if you start a blog about something you have an interest and passion in it will spur you on to continue the blog and keep up with daily/weekly (whatever you decided) posts!
  2. To market or promote something – blogs are a great way to market yourself, a product, business or even a service.
  3. To help people – informative blog posts may help people to learn new things, for example a post which I published “Marketing Your Posts” which aims to help others market their posts effectively.
  4. To establish yourself – blogs are a useful platform for bloggers to launch themselves and get themselves established in the field or topic in which they’re blogging about; blogging helps you get noticed by more and more people!
  5. To connect – blogs allow you to connect to other social media platforms, i.e. posting your blog posts onto Twitter, Facebook, LinkedIn etc. immediately after you’ve published them. Blogs also allow you to interact with like-minded people, exchanging comments, sharing opinions and also enabling you to follow people with similar blogs for inspiration.
  6. To make a difference – many blogs involve posts discussing issues, this means the blogger could be trying to sway their viewers into thinking a certain way. However, blogging isn’t just about making people think the same as you, it’s all about sharing each others ideas because two heads are better than one..right?
  7. To stay active or knowledgeable in a field or topic – since the key to a successful blog is blogging frequently, interacting with your viewers and providing up to date (and knowledgeable) information, it’s a perfect way for bloggers to stay up to date in their field and up to date with events which may be happening in the specific field or topic. It enables the bloggers knowledge to continue expanding, and so will be able to give their viewers more insight into the topic!
  8. Stay connected with family and friends – the internet is an ever growing place, so blogs allow you to share pictures, stories etc. with family and friends which you may not see often. Blogs are a great tool to keep you connected with others.
  9. To make money – although not a lot of bloggers make a lot of money out of blogging it is a possibility. However, one of the keys to ensuring your blog will become successful is making sure that you’re passionate about the field or topic you decide to blog about; if you’re not motivated to write a blog post, and it becomes a chore, then why are you doing it? Through practice and patience it’s possible to make money from blogging via. advertising and activities on your blog which generate incomes, i.e. widgets which allow people to donate to your blog or a store,i.e if you’re running a fashion blog and want to create your own brand (or something like that).
  10. Finally and most importantly – Be creative and have fun with blogging – if you don’t enjoy the topic you’re blogging about, find something else..blogging should be something you enjoy, something you look forward to doing; it shouldn’t be like work!!!

When I began my blog I seriously didn’t expect to enjoy it as much as I do, but media is something which I am really passionate about and so enjoy blogging about it.

However, no matter how passionate you are it can still (sometimes) be tricky to come up with something that hasn’t been done before, something original that will captivate people.

I try my best to create original content, content which can be re-used and people will find useful! I really like how my blog has become a sort of social media “hub” for me, as I have all of my social networks connected/linked to my blog.

I am aware of how long this blog post has become so I will answer “why did I start my blog” in a separate post, if you’d like? (let me know in the comments). Although, I have an “about” page which tells you briefly about me and my blog, so check that out!!

Let me know what you think about this blog post in the comments section below. I would also like to know, in the comments, what you did to start your blog off; how did you market your blog? Why did you start your blog? etc. Alternatively, you could create a blog post in response and ping me, I’d love to read those.

If you have any questions don’t hesitate to ask me in the comments or via. my “contact me” page, you can also contact me/follow me on Twitter.

I look forward to all of your comments and interacting with you.

You can also connect with me;
LinkedIn
Twitter
Facebook
Google+

Publicize Crash Course: Facebook, Google+, and Twitter


The WordPress.com Blog

“I’m publishing posts every day, but where are my readers?”

While there’s no exact science to successfully building a readership, you have a number of built-in tools on WordPress.com to share your work with the world. Our advice? Hook up your various social accounts to WordPress.com and let us do the rest. We want to emphasize, especially to our newest users, that no blog is an island. Clicking Publish is just the first step, and sharing your work across the internet is key to expanding your audience.

What is Publicize?

With Publicize, you can automatically push out your new posts to social networks: Facebook, Google+, Twitter, LinkedIn, Tumblr, and Path.

Publicize

Connecting to your accounts is easy, and you can select which ones to link to your WordPress.com account. To get started, head over to Settings → Sharing. At the top of the page, you’ll see the options pictured…

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Best free social media monitoring tools


What are ‘social media monitoring tools’?

Social media monitoring tools allow you to do just that, monitor your social media sites. If you aren’t sure what I mean here’s an example; take a popular tool ‘hootsuite’ which allows you to post to multiple social networks, i.e. posting the same post to Facebook and Twitter at the same time. Thus, social media monitoring tools allow you to post across many platforms quickly, they also (usually) allow you to schedule posts; which is useful because it makes you appear active on your social networks even when you’re busy.

According to overtone.com social media monitoring tools are:

Generally software, hosted or installed, that enables brands, products, and other topics to be identified in social media content

Popular social media monitoring tools

I discussed popular social media tools here and just wanted this post to be you sharing your favourite social media management/monitoring tools..I’d love to know what you use, I think it’d be helpful for us to learn from each other. Do social media management tools work for you better than managing your social media yourself? Do you use social media management tools for yourself or for a business?

Social media management tools OUTSIDE of business

Are social media management tools just there to be used by businesses? No, they’re not tools which can only be used by businesses; they can be used by anybody who has multiple social media accounts. There are lots of different social media management tools (see “Social Media Management Tools”) which can be used to help you/your businesses manage multiple social media accounts; not only saving time, but also increasing the traffic. Traffic is increased because, for example, if you didn’t use a social media management tool and just left your accounts dormant for a couple of days this would discourage your followers, maybe they’d unfollow you..who know’s? But if you were to use a social media management tool you could, when you were free, schedule a post for particular days you know you’re busy, thus making your accounts look active and so driving more traffic to your site with your content. I have found the scheduling tool very useful as it makes you seem c0nsistent with your posts on all your social media accounts, and so making more people want to follow you and discouraging your followers from unfollowing!

I would definitely recommend, if you haven’t already, to look at my linked article and choose a social media management tool you think you’d prefer; just use trial and error to begin with; i.e. scheduling similar posts at different times of the day to see when your followers are more active.

I often use ‘tweetdeck’ as it’s useful to make sure you stay engaged with your followers and make sure your followers don’t ‘forget’ about you by posting at least 2/3 times a day (most of the time)!!

Do you use social media management tools? If so, how many tools do you use? And how often do you use them?

Let me know what social media management tools you all like to use in the comments below or tweet me

If you have any questions don’t hesitate to ask me via. my “contact me” page, you can also contact me/follow me on Twitter.

I look forward to all of your comments and interacting with you.

You can also connect with me;
LinkedIn
Twitter
Facebook
Google+

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How to Craft The Most Retweetable Tweets – Heidi Cohen


Want to expand your Twitter reach?

I enjoyed reading this post, so thought I’d share it with you all.

ENJOY!!

How to Craft The Most Retweetable Tweets – Heidi Cohen.

social media - socail networking-media

Marketing your posts


Want to know effective ways to promote and market your blog posts? Because writing the content for your blog is one thing, but the next step is marketing your content. What’s the point in writing the content if nobody is ever going to see it? Here are a few ways in which you can market and promote your blog posts effectively and easily:

Lets begin with some social media marketing tips and tricks

  • Facebook – don’t forget Facebook is a useful marketing tool. It allows you to post status’ and share posts/links which you like/think will be relevant to your friends. You can also use Facebook to write engaging statuses including the link to your article; this will help you to engage your audience/friends etc. and encourage them to click on your link.
  • Twitter – when you hit the publish button on your most recent post don’t forget to post to Twitter – as blogs (i.e. WordPress) allow you to automatically post your blog post this would be an easy, slightly obvious, marketing tip..but one many people forget about.
  • Google+ – add as many relevant people as possible to your friends list; this will encourage people to add you back and ‘+1’ your posts as well as share them.
  • Pinterest – create many relevant boards on your profile; this way you can share to your boards and these images will include links to all your recent posts.
  • LinkedIn – creating many connections would be an obvious tip, however an even more effect tip to marketing on LinkedIn is posting the links to your posts on groups. Make sure you are a member of relevant groups; create a discussion, ask questions first DON’T just jump right into promoting your link..ask a question relevant to your blog post AND THEN include the link to the bottom of your discussion. This way you’re not only encouraging people to click your link you’re also engaging people in conversation..getting people to talk about your topic, thus your blog post.
  • Forums – search for forums relevant to your niche, i.e. social media forums. When posting in a forum, or creating a thread/discussion, don’t forget to include the link to your post/blog in your ‘signature’; as this will post every time you post in the forum. Thus, enabling more people to see it; post at least 5 times a day for effective promotion.
  • VISUAL! – make your promotions visual, for example use a ‘please share’ graphic – something that will make people want to share your link and encourage more people to view your link.

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  • Guest posting – write a new blog post or use an existing article, which was popular on your blog, to contribute to a blog targeted to the same niche as yours. You could also collaborate with other bloggers who may have a similar niche on their blog to yours; this will help to increase the traffic to your blog.
  • RSS directories – post your blogs RSS feed to the top RSS directories, for example blogcatalog, this will also help you to market your blog and its posts..see your published article published on other blogs!

Those are just a few ways to market your posts. I find that they are effective and I’m also still trying new ways to market my WordPress blog and posts (as I’m new to this!). Let me know your favourite ways to market your posts in the comments.

Don’t forget to like and share this post if you like it.

If you have any questions don’t hesitate to ask me via. my “contact me” page, you can also contact me/follow me on Twitter.

I look forward to all of your comments.

Better Blogging SEO: From Titles to Tags


Cheri Speak

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There are six things every blogger can do themselves — from titles to tags, for better blogging SEO.You canincrease blog traffic organically without paying a dime or taking any additional time.

Does this sound to good to be true?

It isn’t!

Once you understand it, just like grammar and punctuation, writing with SEO in mind becomes second nature.

To be sure, there is more to SEO than just the six things I list here, but implementing these six blogging tricks into your every day posts will create a noticeable difference that you can measure.

edit-wordpress-title-url

Choosing a great headline or title for your post used to simply be about coming up with something relevant yet catchy. While it is still important to have an attention grabbing headline, it is also true that when it comes to SEO your title matters.

In your “editor” you have the ability to…

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SEO in Google


Want to know how to reach the top of Google’s Search Engine Optimisation rank system?

Well you could search Google for hints and tips, which would mean changing everything you’ve already done. However, there is another option; you could watch the following video’s and subscribe to the channel for the best ways to boost your Google SEO.

How to get to page one of Google & QUICKLY!

What matters when considering the Google SEO ranking?

-Title; keywords don’t necessarily matter. Make your title short and relevant to your post.

-Clicks; the more clicks you get the higher you’ll rank.

-Bold. Make a keyword bold, highlighted, this will make your post more visible!

-Make sure the keywords you’re aiming for are the first/second word in your blog/website title.

-Blog about your link; make yourself more visible.

See more here

SEO SECRETS!

Want to know what businesses use to increase their Google SEO? Check this YouTube video for more info.

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Twitter Tools To Help You Track Your Twitter Growth


Ever wondered how much of an impact your Twitter account is making?

Well there’s no need to wonder any longer because these 3 tools will help you keep track of your Twitter accounts growth..

3 Twitter Tools To Help You Track Your Twitter Growth – Business 2 Community.jessicaleeman.wordpress.com